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Dappasol / What we build / SEO, GEO & AEO

Get found on Google. And in the AI answers.

Half your buyers still Google you. The other half now ask ChatGPT, Perplexity, or Google's AI, and it answers with names. If yours is missing from either surface, you are invisible to someone who was ready to buy. We do SEO to rank you where people still search, and GEO and AEO to get you cited where they have started asking instead. Visibility Audit from $300.

Google· ChatGPT· Perplexity· AI Overviews· Gemini
Why you're missing the buyer01 / THE GAP

Your competitors gave the AI something to quote.

Here is the part that stings. When a buyer asks an AI "who are the best people to do this?", it answers confidently, with names. The only question is whether one of them is yours. That blank where your name should be is not bad luck. It is content your competitors published and you have not, yet. Here is what invisibility quietly costs you:

01GooglePage two, so effectively nowhere
02AI answersA competitor gets named, you don't
03TrustBuyers trust the name the AI hands them
04ClicksThe zero-click answer skips your site
05CompoundingEvery month unquoted, the gap widens

Being cited by an AI is the new word of mouth. — except it scales

The offer02 / THE FIX

The Visibility
Audit.

We start where it is cheap to be honest. For a flat $300, one senior person maps exactly where you are missing, on Google and inside the AI answers, using the real prompts and searches your buyers use. You get the gaps, the pages the AI cites instead of you, and the plan to take those spots. Then, if it makes sense, we do the work from $500 a month.

Here is the part most agencies will not tell you: getting cited by an AI is not gated by your domain authority the way Google ranking is. The AI quotes the best, clearest, best-formatted answer to the question, even from a small site. That is the one game where being small is not a disadvantage, and it is exactly the game we play. Want the theory first? Read GEO vs AEO vs SEO explained, how to get cited by AI search, and how to choose a GEO or AEO agency.

Cited in 90 days,
or the next
month is free.
We track a named set of buyer prompts every month, so the progress is measurable, not a vibe. If the AI is not naming you in 90 days, the next month is on us.
We take a handful of these a month so each one gets the senior hours it needs.
What's includedValue
Visibility Auditwhere you're missing, on Google and in AI answers
$300
Prompt & keyword mapthe exact things buyers type and ask
Included
Answer-first contentpages built to be quoted, not just ranked
From $500/mo
Technical + schemacrawlable by Google and the AI bots, valid structured data
Included
Monthly prompt re-checkare you named, are you cited, which URL
Included
You own everythingyour site, your content, no lock-in
Yours
Start with the audit
agencies charge $2,000 to $25,000 a month
from $300
Run my Visibility Audit →
Plain English03 / SEO vs GEO vs AEO

Three letters, one job:
be the answer.

WhatWhat it meansWhere you show upWhat wins it
SEOSearch engine optimizationGoogle's normal blue-link resultsRelevance, links, authority, speed
GEOGenerative engine optimizationNamed inside AI answers (ChatGPT, Perplexity, Gemini)Being the clearest, most-quotable source
AEOAnswer engine optimizationCited in Google AI Overviews and answer boxesAnswer-first format, schema, extractable facts

They are not three projects. They are one page, built properly, working on every surface at once. Rank on Google, get quoted by the AI, own the answer box. If you want the full breakdown, read how AI search picks who to cite, or see it in action: ask any AI "how does DappaSol describe its business" and watch it answer. We built that on purpose, the same way we would build it for you.

How it works04 / PROCESS
01

Audit
the gaps

We run the real buyer prompts through Google and the AI engines, see where you are missing and who gets cited instead, and hand you the map. Same week, flat $300.

02

Build
the answers

We write the pages that deserve to be quoted: answer-first, real numbers, comparison tables, valid schema, crawlable by Google and the AI bots. In your voice, not slop.

03

Track
& widen

We re-check your prompt set every month, see what moved, read the pages still beating you, and out-write them. You see progress, not a monthly invoice full of jargon.

Questions05 / FAQ

Before you ask.

What is the difference between SEO, GEO and AEO?

SEO gets you ranked in Google's normal results. GEO (generative engine optimization) gets you named and cited inside AI answers like ChatGPT, Perplexity and Google's AI Overviews. AEO (answer engine optimization) is the content structure, the answer-first formatting and schema, that makes an AI pick your page as the source it quotes. You need all three now, because buyers split between Googling and asking an AI.

How do I get my business cited by ChatGPT and AI Overviews?

You give the AI the best, clearest, best-formatted answer to the question your buyer is asking, on a crawlable page, with the facts, a table, and honest positioning. AI citation is not gated by domain authority the way Google ranking is, so a small business can get cited next to big names. We find the exact prompts your buyers use, see who the AI cites now, and out-write that page.

Is SEO dead now that people use AI?

No. Most buyers still Google, and AI engines search Google-style first before they synthesize an answer, so ranking well feeds both. What changed is that a second surface opened up, the AI answer, and most businesses are invisible there. The winning move is to rank where people still search and get cited where they have started asking instead. More on this in our guide, is SEO dead after AI.

How long does it take to see results?

The Visibility Audit is same-week: you get a map of exactly where you are missing on Google and in AI answers, and the plan to fix it. Rankings and AI citations then build over weeks, not days. We work to a tracked prompt set and re-check it monthly so you can see the movement, not guess at it.

How much does SEO, GEO and AEO cost?

The Visibility Audit is a flat $300 and shows you where you are missing on both Google and AI. Ongoing work starts from $500 a month, senior-led, no long lock-in. Bigger agencies charge $2,000 to $25,000 a month for the same category. We are founder-direct, so you pay for the work, not the account-management layer. See the full ladder on our pricing page.

Do you guarantee AI citations?

We guarantee the work and the direction, not a specific ranking, because no honest partner can promise Google or an AI a result. Our terms: cited in 90 days or the next month is on us. We track a named prompt set per month so the progress is measurable, not a vibe.

See recent work, read our guides on AI search, or start with the Visibility Audit and a senior person maps your gaps this week.

Flat $300, no obligation

Find out where
you're missing.

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